In a remarkable display of customer appreciation, Unity Bank has rewarded over 40 loyal customers with a total of N4 million in cash prizes through its ongoing Cashtoken Rewards loyalty programme.
The initiative, launched in partnership with Cashtoken, aims to incentivize customers for adopting digital banking platforms, including the UniFi mobile banking app, *7799# USSD platform, and Unity Bank Verve Card.
Since its inception, the programme has seen Unity Bank customers earn cash tokens for their transactions, redeemable for a chance to win monthly cash prizes. The partnership with Cashtoken has enabled Unity Bank to migrate customers to a platform that offers exciting rewards and appreciation for loyalty.
Eghomware Iyamu, Head of E-Business at Unity Bank, expressed delight at the programme’s success, stating, “We are thrilled to see our customers win over N4 million in cash rewards. This initiative demonstrates our commitment to recognizing and rewarding customer loyalty.”
By leveraging digital banking platforms, Unity Bank aims to enhance customer experience and provide life-changing opportunities. The Cashtoken Rewards programme is a testament to the bank’s dedication to improving customer satisfaction and creating meaningful rewards along the customer lifecycle journey.
New and existing Unity Bank customers are encouraged to onboard and transact on Unity Bank’s digital platforms to earn cash token rewards and cash prizes. With a range of robust electronic banking products, Unity Bank is committed to delivering exceptional value to its customers.
